Data Protection & Privacy

abc44's Privacy Policy

A complete and transparent description of how your personal information is collected, stored, and protected on the abc44 platform.

Last Updated: January 2026

This Privacy Policy ("Policy") describes our commitment to the collection, processing, storage, and protection of personal information belonging to users of the abc44 platform and its associated services ("Services"). By using abc44's services, you are considered to have accepted the terms of this Policy. Please read the full document carefully before you begin.

1
Introduction & Scope

abc44 places the highest priority on the privacy of its users. We believe that every user has full rights over their personal information, and that keeping that information secure is our responsibility.

This Policy applies to all of abc44's digital services for players in Bangladesh — including our website, mobile browser interface, and customer support channels. It does not apply to third-party websites or services; in those cases, the relevant party's own privacy policy applies.

We may modify or update this Policy from time to time. For significant changes, we will notify you through the platform. Visit this page regularly to stay informed about the latest Policy.

2
What Information We Collect

To operate the abc44 platform and provide you with quality service, we may collect the following types of information:

2.1 — Registration & Identity Information

  • Full name and date of birth (for age verification — services are available only to those aged 21 or older).
  • Email address and mobile number.
  • Residential address (if required for national identity verification).
  • National ID (NID) or passport information, as part of the KYC (Know Your Customer) process.

2.2 — Financial Information

  • bKash, Nagad, or Rocket account numbers (to process and verify transactions).
  • Deposit and withdrawal history.
  • Transaction amounts and timestamps.

2.3 — Technical & Device Information

  • IP address and geographic location (up to country / region level).
  • Browser type, version, and operating system.
  • Device identifiers and screen resolution.
  • Cookie and session data (see details below).

2.4 — Gameplay & Behavioural Information

  • Gaming history, bet amounts, and outcomes.
  • Bonus usage details and participation in promotional activities.
  • Session length and usage patterns — to support responsible gambling.

2.5 — Communication Information

  • The content and history of communications with us via live chat and email.
  • Details of complaints, requests, or feedback.

3
Purpose of Using Your Information

abc44 uses collected information only for the following legitimate purposes:

  • Account management: Registering, verifying, and keeping your account secure.
  • Financial transactions: Processing deposits and withdrawals smoothly and preventing fraud.
  • Service improvement: Personalising and enhancing the platform experience.
  • Responsible gambling: Identifying unusual gaming behaviour and providing necessary support.
  • Security & compliance: Preventing fraud, money laundering, and unauthorised access.
  • Customer support: Resolving your questions, complaints, and requests promptly.
  • Legitimate communications: Sending important account-related notices and updates.

We do not sell your personal information to third parties for marketing purposes without your consent.

4
Sharing Information with Third Parties

abc44 may share information with third parties in specific circumstances and on a limited basis. These circumstances are described below:

4.1 — Service Provider Partners

We use trusted third parties for payment processing (bKash, Nagad, Rocket), KYC verification, technical infrastructure management, and game software provision. All such parties access your information only to perform their specific functions, and they are contractually bound to uphold our privacy standards.

4.2 — Legal Obligations

If a court, regulatory authority, or law enforcement agency issues a legally applicable directive, abc44 may provide the required information within the bounds of the law.

4.3 — Business Restructuring

In the event of a merger, acquisition, or asset transfer, user information may be transferred to the relevant new entity. That entity will be bound to follow the same privacy standards.

4.4 — Marketing Partners

abc44 does not share your personally identifiable information with third-party marketers without your explicit consent. Only anonymised, aggregated data may be used for analytical purposes.

5
Data Security Measures

abc44 applies industry-standard technical and administrative measures to protect user data. Our core security measures are as follows:

  • SSL encryption: All data transfers are encrypted using TLS/SSL technology, preventing third-party access during transmission.
  • Secure servers: Sensitive data is stored on firewall-protected servers with strict access controls in place.
  • Password hashing: User passwords are never stored directly; instead, strong cryptographic hashing is used.
  • Access restrictions: Only authorised personnel can access specific data needed for their role (least-privilege principle).
  • Security testing: Vulnerabilities are identified and addressed through regular security audits and penetration testing.
  • Two-factor authentication (2FA): Two-factor verification is available for additional account security.

However, no method of data transmission over the internet or electronic storage is 100% secure. If a security breach comes to our attention, we will notify affected users as quickly as possible.

6
Cookies & Tracking Technologies

abc44 uses cookies and similar technologies (such as local storage and session storage) to operate the platform effectively. Cookies are small text files stored in your browser.

6.1 — Essential Cookies

These cookies are essential for the site's basic functionality. This includes maintaining login sessions, storing security tokens, and holding game session data. These cookies cannot be disabled, as doing so would prevent the service from working.

6.2 — Analytical Cookies

We use analytical cookies to analyse user behaviour and improve our service. The data collected from these cookies is generally anonymised. You can disable this type of cookie through your browser settings if you wish, though some features may work in a limited way as a result.

6.3 — Managing Cookies

Modern browsers give you control over cookies. You can delete cookies or prevent new ones from being accepted through your browser's "Settings" or "Privacy" section. Keep in mind that fully disabling cookies may cause some features on the abc44 platform to not work as expected.

7
Data Retention Period

abc44 retains your personal information only for as long as necessary to fulfil the purpose for which it was collected and to meet applicable legal obligations:

  • Active accounts: All information is retained for as long as the account remains active.
  • Closed accounts: Financial transaction records will be retained for the period required by applicable legal and regulatory requirements.
  • KYC information: Identity verification documents are retained in accordance with applicable regulations.
  • Communication history: Customer service communications are retained for a defined period.

Once the defined retention period has passed, the information is securely deleted or anonymised in a way that makes it impossible to link back to any individual.

8
User Rights

As a user of abc44, you have the following rights regarding your own information:

8.1 — Right to Access

You may request at any time to know what information we hold about you and how it is being used.

8.2 — Right to Rectification

If any information stored in your profile is incomplete or incorrect, you may request that it be corrected. You can update general information yourself from your account settings.

8.3 — Right to Erasure

In certain circumstances, you may request that your personal information be deleted. However, some information may need to be retained for a defined period due to legal obligations or ongoing disputes.

8.4 — Right to Object to Processing

You may withdraw your consent for marketing communications or profiling. However, the ability to object to processing that is essential for operating the service is limited.

8.5 — Right to Data Portability

You may request a structured, machine-readable copy of the information we hold about you.

To exercise any of the above rights, email us at [email protected] or contact us via live chat.

9
Protection of Minors

All abc44 services are for users aged 21 or older only. We do not intentionally collect personal information from minors.

Age verification is mandatory during the registration process. If we become aware that a minor has created an account without our knowledge, that account will be closed immediately and any collected information will be deleted.

If you believe a minor has registered on abc44, please notify our support team immediately.

10
International Data Transfers

abc44 primarily serves players in Bangladesh. However, our technical infrastructure or third-party service providers may be located in other countries, in which case data may be transferred outside Bangladesh.

For any international data transfer, we ensure that equivalent privacy protections are in place in the destination country or entity, and that the necessary contractual safeguards have been established.

11
Policy Changes & Updates

abc44 reserves the right to modify or update this Privacy Policy at any time. For significant changes, we will notify you through one or more of the following methods:

  • Displaying a clear notice on the abc44 platform.
  • Sending a notice to your registered email address.
  • Updating the "Last Updated" date at the top of this page.

Continuing to use abc44's services after a change has been made will be considered acceptance of the updated Policy. Make it a habit to review this page on each visit.

12
Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact the abc44 support team. Our team is available 24 hours a day, 7 days a week to assist you in both Bengali and English.

Email Support [email protected]
Live Chat Available 24/7 on the abc44 platform.

When sending a privacy-related request by email, please write "Privacy Request" in the subject line and send it from your registered email address.

To learn more about abc44's full terms and policies, see the pages below:

Terms & Conditions View Page →
Responsible Gaming View Page →